Apricot Lane Boutique has opened in Mount Pleasant at Towne Centre. Locally owned by Mount Pleasant residents Robert and Sandra Barnes, the store will feature apparel, jewelry, shoes, handbags, and accessories to create must-have high-fashion looks for an affordable price. Featuring the most sought after styles, the boutique caters to both mothers and daughters, in their teens and their 50s looking for cutting edge styles. The store is the second located in the state. This new store will not only cater to mothers and daughters, but customers will find themselves being styled by a mother and daughter dynamic duo as Barnes’ own daughter, Ashley Herrin, will be working along side her in the store. A true family-run business, Barnes also has plans to open other franchises in the area to add to the local growth of the retail business in the area. “We are so excited to open Apricot Lane in our town as we know there are many places to choose from already, but none that bring fashion-forward looks at affordable prices and in limited quantities - unlike the larger retail chains. The females that shop with us will have a sense of uniqueness when making a purchase, as there will only be about six of each item in our store with no back stock inventory to refill the floor with the same item,” the Barnes said. Apricot Lane also seeks out any opportunity to do good in the local community. In store, Apricot Lane features brands such as 3Strands, which donates 100 percent of profits to empower, educate and employ young women who have been rescued from sex trafficking, and brands such as Emi Jay, HOME T’s, Good Works and more that donate a portion of each sale to a good cause. Just as Apricot Lane Boutiques are known to keep up with the most stylish trends, they are also on top of one of the newest crazes to hit the fashion scene: fashion parties. Apricot Lane Boutique offers clients a chance to have their own “Girls Night Out” at the boutique, with the store handling the details from coordinating the invitations to the planning of refreshments and snacks. Apricot Lane encourages hosts to bring ten to fifteen guests to the fashion parties. Groups can be made up of co-workers, mothers and daughters, young mothers looking to escape from the kids for a few hours, as well as charity groups, schools or sports teams. The store can offer incentives to donate a portion of sales back to the cause of choice. The Barnes offer the hostess 50 percent off any one item in the boutique, 20 percent off all remaining items and gift card incentives for bringing a certain number of guests. All attendees also receive 20 percent off everything in the store during the party. Apricot Lane Mount Pleasant promises to embody all the characteristics that appeal to shoppers: a great selection of apparel and accessories, a warm and welcoming environment, and genuine, honest customer service and style advice. Whether you’re looking for a great pair of jeans to create a casual look, or a classy outfit to enjoy a night out on the town, Apricot Lane has the brands and accessories to express your style. Apricot Lane is a member of the popular Country Visions, Inc. franchise, specializing in offering a high variety of fashion-forward styles, accessories and gift items at affordable prices. The franchise offers a new mix of merchandise both online and in-store, and offers customers the ability to build a unique style. Approaching system wide sales of $50 million and growing at a pace of 20-30 stores per year provides new resources and opportunities system-wide that will keep Apricot Lane Boutique on top as a fashion trend leader and top retail franchise. Originally Posted on MoultrieNews.com