Hello! I’m Stephanie Williams, the local owner of Apricot Lane Boutique Normal. It’s been three years now since I decided to follow my dreams and purchase my boutique from a former owner. My store has a history and has almost been open for over 11 years now, right off the campus of Illinois State University. But under my ownership, a lot has changed. First off, it’s NOT just a place for college students! My dream and passion are to bring you the perfect combo of a mother-daughter shopping experience. I hand-pick everything for the boutique. And yes, there are several on-trend items for college women and teens. But I’ve also brought in the “mom” look (with class & style). We have a lot of options and looks from glam to country chic! This past year I added to the family and am now the owner of Apricot Lane Champaign. So be sure to stop by! Not local? We can ship! Check out our social media or join us live on Thursdays at 7:15 CST. Can’t wait to see you! —
🚨New Brand Alert!!! Unpublished Denim! 👖Another amazing new designer brand to hit the Lane in Uptown Normal! These jeans are so good so excited to do a try-on with the local owner. These are not super stretchy so you’ll want your true size, but the style & comfort is great! So get in in here & treat yourself! 🛍️
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Whatever the occasion, we have the perfect style for you. Proud to be your fashion destination in Uptown Normal for 12 years & counting.
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Don’t forget to become a VIP for special perks! Text LANEGIRL to 309-300-1322
📍206 W North St, Normal, IL
📞 (309) 585-2337
Not Local? We ship! Call, DM, or check out our website to order(link in bio)!
@uptownnormal @visitbn #uptownwings #shopsmall #shoplocal #fallfashion #falloutfits #outfitinspo #boutique #newarrivals #fashionblogger #uptownwings #fashiontrends #ootd #ootdstyle #bloggerstyle #bloggersofinstagram #instagood #newarrivals #fall #fallfashion #fashionstyle #styleinspo #fallstyle #outfitinspiration #boutiquefashion #shopping #fashionable #fashionblogger #fallfashioninspo @unpublished
🚨New Brand Alert!!! Unpublished Denim! 👖Another amazing new designer brand to hit the Lane in Uptown Normal! These jeans are so good so excited to do a try-on with the local owner. These are not super stretchy so you’ll want your true size, but the style & comfort is great! So get in in here & treat yourself! 🛍️
.
.
.
Whatever the occasion, we have the perfect style for you. Proud to be your fashion destination in Uptown Normal for 12 years & counting.
•
•
Don’t forget to become a VIP for special perks! Text LANEGIRL to 309-300-1322
📍206 W North St, Normal, IL
📞 (309) 585-2337
Not Local? We ship! Call, DM, or check out our website to order(link in bio)!
@uptownnormal @visitbn #uptownwings #shopsmall #shoplocal #fallfashion #falloutfits #outfitinspo #boutique #newarrivals #fashionblogger #uptownwings #fashiontrends #ootd #ootdstyle #bloggerstyle #bloggersofinstagram #instagood #newarrivals #fall #fallfashion #fashionstyle #styleinspo #fallstyle #outfitinspiration #boutiquefashion #shopping #fashionable #fashionblogger #fallfashioninspo @unpublished
The holidays around the corner are giving us a fuzzy feeling.⛄️ Shop faux fur in store now including coats, accessories, and more!🤍✨
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Whatever the occasion, we have the perfect style for you. Proud to be your fashion destination in Uptown Normal for 12 years & counting.
•
•
Don’t forget to become a VIP for special perks! Text LANEGIRL to 309-300-1322
📍206 W North St, Normal, IL
📞 (309) 585-2337
Not Local? We ship! Call, DM, or check out our website to order(link in bio)!
#newarrivals #fashionblogger #winterfashion #fashiontrends #ootd #ootdstyle #bloggerstyle #bloggersofinstagram #instagood #newarrivals #starsweater #fashionstyle #styleinspo #styleblogger #streetstyle #outfitinspiration #womenempowerment #boutiquestyle #boutiquefashion #uptownnormal #uptownpartner #uptownpartners #supportsmallbusiness #supportlocal #supportlocalbusiness
The holidays around the corner are giving us a fuzzy feeling.⛄️ Shop faux fur in store now including coats, accessories, and more!🤍✨
•
•
Whatever the occasion, we have the perfect style for you. Proud to be your fashion destination in Uptown Normal for 12 years & counting.
•
•
Don’t forget to become a VIP for special perks! Text LANEGIRL to 309-300-1322
📍206 W North St, Normal, IL
📞 (309) 585-2337
Not Local? We ship! Call, DM, or check out our website to order(link in bio)!
#newarrivals #fashionblogger #winterfashion #fashiontrends #ootd #ootdstyle #bloggerstyle #bloggersofinstagram #instagood #newarrivals #starsweater #fashionstyle #styleinspo #styleblogger #streetstyle #outfitinspiration #womenempowerment #boutiquestyle #boutiquefashion #uptownnormal #uptownpartner #uptownpartners #supportsmallbusiness #supportlocal #supportlocalbusiness
last chance rack one day sale 50% off till 7pm cst
DM US WE CAN SHIP OR DO IN STORE PICK UP!
Grab your favorite brands with no exclusions! Our buy more save more event is here and better than ever! No exclusions with savings up to $40! It’s a great time to support and shop local!
#bmsm #savebig #shoplocal #shopsmall #holidayshopping @uptownpartnersnormal
Grab your favorite brands with no exclusions! Our buy more save more event is here and better than ever! No exclusions with savings up to $40! It’s a great time to support and shop local!
#bmsm #savebig #shoplocal #shopsmall #holidayshopping @uptownpartnersnormal
BUY MORE SAVE MORE! Come shop all our brands with no exclusions for the best discount of the season! $40 off $200 $25 off $150 $15 off $100. Thanks for shopping local!
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#ootd #shopsmall #shoplocal #bmsm #deals #holiday #newarrivals
BUY MORE SAVE MORE! Come shop all our brands with no exclusions for the best discount of the season! $40 off $200 $25 off $150 $15 off $100. Thanks for shopping local!
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#ootd #shopsmall #shoplocal #bmsm #deals #holiday #newarrivals
The perfect pink chunky knit. 🎀
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Whatever the occasion, we have the perfect style for you. Proud to be your fashion destination in Uptown Normal for 12 years & counting.
•
•
Don’t forget to become a VIP for special perks! Text LANEGIRL to 309-300-1322
📍206 W North St, Normal, IL
📞 (309) 585-2337
Not Local? We ship! Call, DM, or check out our website to order(link in bio)!
@uptownnormal @visitbn #uptownwings #shopsmall #shoplocal #fallfashion #falloutfits #outfitinspo #boutique #newarrivals #fashionblogger #uptownwings #fashiontrends #ootd #ootdstyle #bloggerstyle #bloggersofinstagram #instagood #newarrivals #fall #fallfashion #fashionstyle #styleinspo #fallstyle #outfitinspiration #boutiquefashion #shopping #fashionable #fashionblogger #fallfashioninspo
The perfect pink chunky knit. 🎀
•
•
Whatever the occasion, we have the perfect style for you. Proud to be your fashion destination in Uptown Normal for 12 years & counting.
•
•
Don’t forget to become a VIP for special perks! Text LANEGIRL to 309-300-1322
📍206 W North St, Normal, IL
📞 (309) 585-2337
Not Local? We ship! Call, DM, or check out our website to order(link in bio)!
@uptownnormal @visitbn #uptownwings #shopsmall #shoplocal #fallfashion #falloutfits #outfitinspo #boutique #newarrivals #fashionblogger #uptownwings #fashiontrends #ootd #ootdstyle #bloggerstyle #bloggersofinstagram #instagood #newarrivals #fall #fallfashion #fashionstyle #styleinspo #fallstyle #outfitinspiration #boutiquefashion #shopping #fashionable #fashionblogger #fallfashioninspo
The stocking stuffer gift guide is here.🧦 Looking for small gifts for friends and family? Stop by The Lane and explore our plethora of holiday accessories: including jewelry, hats, gloves, candles and so much more! Boring gifts simply don’t exist here! 🩷✨🎄
•
•
Whatever the occasion, we have the perfect style for you. Proud to be your fashion destination in Uptown Normal for 12 years & counting.
•
•
Don’t forget to become a VIP for special perks! Text LANEGIRL to 309-300-1322
📍206 W North St, Normal, IL
📞 (309) 585-2337
Not Local? We ship! Call, DM, or check out our website to order(link in bio)!
#newarrivals #fashionblogger #winterfashion #fashiontrends #ootd #ootdstyle #bloggerstyle #bloggersofinstagram #instagood #newarrivals #starsweater #fashionstyle #styleinspo #styleblogger #streetstyle #outfitinspiration #womenempowerment #boutiquestyle #boutiquefashion #uptownnormal #uptownpartner #uptownpartners #supportsmallbusiness #supportlocal #supportlocalbusiness
The stocking stuffer gift guide is here.🧦 Looking for small gifts for friends and family? Stop by The Lane and explore our plethora of holiday accessories: including jewelry, hats, gloves, candles and so much more! Boring gifts simply don’t exist here! 🩷✨🎄
•
•
Whatever the occasion, we have the perfect style for you. Proud to be your fashion destination in Uptown Normal for 12 years & counting.
•
•
Don’t forget to become a VIP for special perks! Text LANEGIRL to 309-300-1322
📍206 W North St, Normal, IL
📞 (309) 585-2337
Not Local? We ship! Call, DM, or check out our website to order(link in bio)!
#newarrivals #fashionblogger #winterfashion #fashiontrends #ootd #ootdstyle #bloggerstyle #bloggersofinstagram #instagood #newarrivals #starsweater #fashionstyle #styleinspo #styleblogger #streetstyle #outfitinspiration #womenempowerment #boutiquestyle #boutiquefashion #uptownnormal #uptownpartner #uptownpartners #supportsmallbusiness #supportlocal #supportlocalbusiness
🛍️ Boutique shopping is about experience, styles & supporting local. No amazon dupes here. Just adorable, quality & fun fashion for her, you, mom, grandma and so much more! Our local owner works around the clock to find every last piece in our boutique. Thank you to those who appreciate it. 💕
.
.
.
Whatever the occasion, we have the perfect style for you. Proud to be your fashion destination in Uptown Normal for 12 years & counting.
•
•
Don’t forget to become a VIP for special perks! Text LANEGIRL to 309-300-1322
📍206 W North St, Normal, IL
📞 (309) 585-2337
Not Local? We ship! Call, DM, or check out our website to order(link in bio)!
#newarrivals #fashionblogger #winterfashion #fashiontrends #ootd #ootdstyle #bloggerstyle #bloggersofinstagram #instagood #newarrivals #starsweater #fashionstyle #styleinspo #styleblogger #streetstyle #outfitinspiration #womenempowerment #boutiquestyle #boutiquefashion #uptownnormal #uptownpartner #uptownpartners #supportsmallbusiness #supportlocal #supportlocalbusiness
🛍️ Boutique shopping is about experience, styles & supporting local. No amazon dupes here. Just adorable, quality & fun fashion for her, you, mom, grandma and so much more! Our local owner works around the clock to find every last piece in our boutique. Thank you to those who appreciate it. 💕
.
.
.
Whatever the occasion, we have the perfect style for you. Proud to be your fashion destination in Uptown Normal for 12 years & counting.
•
•
Don’t forget to become a VIP for special perks! Text LANEGIRL to 309-300-1322
📍206 W North St, Normal, IL
📞 (309) 585-2337
Not Local? We ship! Call, DM, or check out our website to order(link in bio)!
#newarrivals #fashionblogger #winterfashion #fashiontrends #ootd #ootdstyle #bloggerstyle #bloggersofinstagram #instagood #newarrivals #starsweater #fashionstyle #styleinspo #styleblogger #streetstyle #outfitinspiration #womenempowerment #boutiquestyle #boutiquefashion #uptownnormal #uptownpartner #uptownpartners #supportsmallbusiness #supportlocal #supportlocalbusiness
Visit Our Store
Apricot Lane Boutique
206 W. North St.,
Normal, IL 61761
Phone : (309) 585-2337
Email : normal@apricotlaneusa.com
Store Hours
| mon-sat | 10:00am - 7:00pm |
| sun | 11:00am - 5:00pm |
Visit Our Women’s Clothing Boutique Under New Ownership!
From that perfect date night dress to a comfy and casual outfit, Apricot Lane Boutique has everything you need to create the perfect look for any occasion. You can count on our expert staff to help you find what you’re looking for — and if we don’t yet have it, we’ll do our best to get it! We are a locally-owned and operated women’s clothing store in Normal, Illinois, that prides itself on putting the customer and its community first. It’s part of a franchise philosophy that has served the brand and its customers for over 30 years.
Independent, but with Brand Power
Apricot Lane Boutique Normal, like all of our stores, is independently owned and operated but part of a much larger brand family. We work tirelessly to make sure women of all ages are offered flattering, timeless, and fun clothing and accessories that are high-quality and affordable. You won’t feel overwhelmed or out of place at our women’s clothing boutique. Our relaxed atmosphere is meant to give you the time and space to browse our lines, try pieces on, and make the perfect choice for you. Our fashion consultants love to interact and engage with all of our customers, making sure you find the right color, size, and style. You are why we love to come to work every day! It is the mission of Apricot Lane Boutique in Normal to offer each customer experience that will long be remembered.
We love seeing your friendly faces in our women’s clothing store, and we’ll make sure your experience is easy, friendly, and all about helping you find exactly what you want or need at the perfect price.
