
Hey guys! I’m Stephanie, the local owner of Apricot Lane Boutique Normal. It’s been over four years since I have had the pleasure of taking over and owning this ever-growing boutique! ALB Normal is a staple in Uptown Normal & has been its fashion destination for more than 12 years. We are located right off the campus of Illinois State University. We love having the latest trends and essentials for the fashionable college gal, but don’t be fooled; we are so much more than that! Since I took over in January 2021, I have worked hard to find comfortable, fun, and unique fashion for women of all ages. I attend markets nationwide & touch & feel every product that comes into our store. We have many options, brands & styles, from glam to country chic! We are the only boutique in town to carry brands like Free People, Z Supply, & KUT denim, to name a few. In 2024, I partnered with Hype & Vice to bring you exclusive “Roll Birds” gear for Illinois State fans! I can’t wait to have even more new brands this year. Be sure to stop by & see all we have to offer, new arrivals weekly. Not local? We can ship right to you. Check out our social media or join us live on Thursdays at 7:15 CST. Can’t wait to see you! —
Too hot for a sweater, too cold for a tank? We’ve got your perfect in-between piece at Apricot Lane Normal!
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Redbirds!! It’s Welcome Week, and we’ve got all your Illinois State licensed gear ready for you! Stop in today and grab everything you need to show your Redbird pride for the 2025 season. We’re open until 7 PM, see you soon!
#gameday #collegesports #isuathletics #illinoisstateathletics #ncaasports #studentathlete #gamedayready

It’s TOTE TUESDAY everyone! Stop by and receive 10% off your full price purchase when you bring in ANY of our reusable totes!🎀
#fashionblogger #uptownwings #fashiontrends #ootd #ootdstyle #bloggerstyle #bloggersofinstagram #instagood #summerfinds #newarrivals #summer #summerfashion #fashionstyle #styleinspo #summerstyle #outfitinspiration #womenempowerment #boutiquestyle #boutiquefashion #shopping #shopsmall #fashionable #fashionblogger #styleoftheday #summerfashioninspo

The perfect game-day fit doesn’t exi—oh wait, yes it does. 👀🏈 Shop game-day-ready outfits now at Apricot Lane Normal!
#gameday #collegesports #collegefootball #collegefootballsaturday #rollbirds #redbirds #gamedayapparel #illinoisstate #isu #athlete

Visit Our Store
Apricot Lane Boutique
206 W. North St.,
Normal, IL 61761
Phone : (309) 585-2337
Email : normal@apricotlaneusa.com
Store Hours
mon-sat | 10:00am - 7:00pm |
sun | 11:00am - 5:00pm |
Visit Our Women’s Clothing Boutique Under New Ownership!
From that perfect date night dress to a comfy and casual outfit, Apricot Lane Boutique has everything you need to create the perfect look for any occasion. You can count on our expert staff to help you find what you’re looking for — and if we don’t yet have it, we’ll do our best to get it! We are a locally-owned and operated women’s clothing store in Normal, Illinois, that prides itself on putting the customer and its community first. It’s part of a franchise philosophy that has served the brand and its customers for over 30 years.
Independent, but with Brand Power
Apricot Lane Boutique Normal, like all of our stores, is independently owned and operated but part of a much larger brand family. We work tirelessly to make sure women of all ages are offered flattering, timeless, and fun clothing and accessories that are high-quality and affordable. You won’t feel overwhelmed or out of place at our women’s clothing boutique. Our relaxed atmosphere is meant to give you the time and space to browse our lines, try pieces on, and make the perfect choice for you. Our fashion consultants love to interact and engage with all of our customers, making sure you find the right color, size, and style. You are why we love to come to work every day! It is the mission of Apricot Lane Boutique in Normal to offer each customer experience that will long be remembered.
We love seeing your friendly faces in our women’s clothing store, and we’ll make sure your experience is easy, friendly, and all about helping you find exactly what you want or need at the perfect price.