APRICOT LANE | Amesbury
(978) 834-5163
OPEN NOW in Downtown Amesbury!
Super Bowl Sunday! Opening ONE hour early and closing ONE hour early as I know where most will be
.celebrating a Pats WIN!

10-4pm 🏈

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Hi, I’m Gretchen 
Owner of Apricot Lane— and the heart behind the racks.  We have lots of new followers and it’s a great time to say hello! 

I opened this boutique because I believe getting dressed should feel empowering, not frustrating. I wanted a space where women feel seen, confident, and excited about their everyday lives — whether that’s work, weekends, or everything in between.

This isn’t just about clothes.
It’s about confidence, community, and showing up as you.

If you’re new here, welcome đŸ€
You’re exactly where you’re meant to be.
✹ Follow along for style, stories, and pieces made to fit real life.

This is my “why” đŸ©·

Thank you all for being on this journey with me!

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Just wrapped our Atlanta buying trip đŸ€

Hand-picked spring & summer styles (plus a few fall goodies 👀)

Welcoming a new brand + fresh takes from your favorites!

So many good things coming your way ✹

#atlantamarket #shopsmall #amesburyma #success #fashion

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Let’s talk Denim options! New to the store! Shoot me a DM if you have any questions! đŸ„°

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Visit Our Store

Apricot Lane Boutique

19 Main St, Suite A

Amesbury, MA  01913

Phone : (978) 834-5163

Email : amesbury@apricotlaneusa.com

Store Hours
mon-fri 11:00am - 6:00pm
sat 10:00am - 6:00pm
sun 11:00am - 5:00pm

From that perfect date night dress to a comfy and casual outfit, Apricot Lane Boutique has everything you need to create the perfect look for any occasion. You can count on our expert staff to help you find what you’re looking for — and if we don’t yet have it, we’ll do our best to get it! We are a locally-owned and operated women’s clothing store in Amesbury, MA, that prides itself on putting the customer and its community first. It’s part of a franchise philosophy that has served the brand and its customers for over 30 years.

Independent, but with Brand Power

Like all of our boutiques, Apricot Lane Amesbury is independently owned and operated but part of a much larger brand family. We work tirelessly to make sure women of all ages are offered flattering, timeless, and fun clothing and accessories that are high-quality and affordable. You won’t feel overwhelmed or out of place at our women’s clothing boutique. Our relaxed atmosphere gives you the time and space to browse our lines, try pieces on, and make the perfect choice. Our fashion consultants love interacting and engaging with all our customers, ensuring you find the right color, size, and style. You are why we love to come to work every day! The mission of Apricot Lane Boutique in Amesbury is to offer each customer an experience that will be remembered for a long time.

Visit Our Women’s Clothing Boutique TODAY in Downtown Amesbury!

We love seeing your friendly faces in our women’s clothing store, and we’ll make sure your experience is easy and friendly. It’s all about helping you find exactly what you want or need at the perfect price.


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