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It all started with a mother and daughter who always dreamed of opening a boutique together. With Janee’s passion for fashion and marketing and Karen’s extensive background in Human Resources and franchise ownership – it was meant to be!

Welcome to our boutique! Whether you are ready to do some serious shopping or just stopping by to browse - we will make you feel right at home! You’ll be welcomed by our friendly, fashion savvy, staff who take pride in helping women feel confident and fearless.

We pride ourselves on making Apricot Lane a comfortable place for everyone to shop. Apricot Lane Omaha offers a mix of brands and styles to give mothers and daughters a one-stop destination where they are able to shop TOGETHER!

Some of the brands we carry are Elan, Vintage Havana, BCBGeneration, Dex Clothing, Kensie Jeans, RD Style, Black Swan, Sara Happ, Good Works Makes a Difference, 3 Strands, Emi Jay, Pink Pewter and Naughty Monkey.

In addition to our passion for shopping, we look forward to supporting and working with local organizations through Apricot Lane.