APRICOT LANE | Normal
(309) 585-2337
at Uptown Crossing!


Hello! I’m Stephanie Williams, the local owner of Apricot Lane Boutique Normal. In January of 2021, I decided to follow my dreams and purchase my boutique from a former owner. My store has history and has almost been open for 10 years now right off the campus of Illinois State University. But as the new owner, a lot has changed. First off it’s NOT just a place for college students! My dream and passion are to bring you the perfect combo of a mother-daughter shopping experience. I hand pick everything for the boutique. And yes, there are several on-trend items for college women and teens. But I’ve also brought in the “mom” look (with class & style). We have a lot of options and looks from glam to country chic! So be sure to stop by! Not local? We can ship! Check out our social media or join us live Thursdays at 7:15 CST. Can’t wait to see you! —

Stephanie Williams-Owner

Check the weather… check the sale. Spring has sprung at the Lane & we can’t wait to style you! Come get the perfect head to toe look & save! Buy 2 tops get 50% off a bottom! See store for complete details & come stock up on all your spring favs!
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#sale #save #shoplocal #clothingboutique #ootd #cute #uptownnormal spring
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All smiles here 😄 come in and treat yourself 11-5 today! ​​​​​​​​
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#newarrivals #fashionblogger #uptownwings #fashiontrends #ootd #ootdstyle #bloggerstyle #bloggersofinstagram #instagood #newarrivals #spring #springfashion #fashionstyle #styleinspo #springstyle #streetstyle #outfitinspiration #womenempowerment #boutiquestyle #boutiquefashion #shopping #shopsmall #fashionable #bloggerlife #fashionblogger #styleoftheday #ltkfashion #springfashioninspo
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~I don’t care~ jean jacket 😉 grab one today 10-7! ​​​​​​​​
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#newarrivals #fashionblogger #uptownwings #fashiontrends #ootd #ootdstyle #bloggerstyle #bloggersofinstagram #instagood #newarrivals #spring #springfashion #fashionstyle #styleinspo #springstyle #streetstyle #outfitinspiration #womenempowerment #boutiquestyle #boutiquefashion #shopping #shopsmall #fashionable #bloggerlife #fashionblogger #styleoftheday #ltkfashion #springfashioninspo
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GRACIE IS HERE!!!!!! @thegraciecarol ...

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It’s @thegraciecarolweek at Apricot Lane Normal! And today is finally the day!!!! Be sure to check out all the fun concert fits in store now from her collection! Stop by 10-7 to shop! Don’t forget to grab your tickets to The Nashville Experience @thecastletheatre & join us before the show from 530-630 to meet Gracie & Pierce! ​​​​​​​​
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#shoplocal #shopsmall #thegraciecarolcollection #boutique #livemusic #ootd @uptownnormal @wbnq @b104 #womanownedbusiness
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It’s @thegraciecarol week at Apricot Lane Normal! The Nashville Experience Concert is TOMORROW! & we are so excited! Be sure to check out all the fun concert fits in store now from her collection! Stop by 10-7 & don’t forget to grab your tickets to The Nashville Experience @thecastletheatre Join us first in store from 530-630 to meet Gracie & Pierce! ​​​​​​​​
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#shoplocal #shopsmall #thegraciecarolcollection #boutique #livemusic #ootd @uptownnormal @wbnq @b104 #womanownedbusiness
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POV: Wanting a local clothing boutique to carry cute graphic tees. 🎤 Apricot Lane Normal. Uptown Normal’s place for graphic tees, dresses, shoes & every other fashionistas need for style! Shop with us daily 10-7 & Sundays 11-5 “a small town boutique with big city feel.”
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#shoplocal #smallboutique #ootd #graphictee #style #clothing #sellit #fashion #smalltown #campus @uptownnormal @visitbn
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Visit Our Store

Apricot Lane Boutique

206 W. North St.,

Normal, IL  61761

Phone : (309) 585-2337

Email : normal@apricotlaneusa.com

Store Hours
sun 11:00am - 5:00pm
mon-sat 10:00am - 7:00pm

Visit Our Women’s Clothing Boutique Under New Ownership!

From that perfect date night dress to a comfy and casual outfit, Apricot Lane Boutique has everything you need to create the perfect look for any occasion. You can count on our expert staff to help you find what you’re looking for — and if we don’t yet have it, we’ll do our best to get it! We are a locally-owned and operated women’s clothing store in Normal, Illinois, that prides itself on putting the customer and its community first. It’s part of a franchise philosophy that has served the brand and its customers for over 25 years.

Independent, but with Brand Power

Apricot Lane Boutique Normal, like all of our stores, is independently owned and operated but part of a much larger brand family. We work tirelessly to make sure women of all ages are offered flattering, timeless, and fun clothing and accessories that are high-quality and affordable. You won’t feel overwhelmed or out of place at our women’s clothing boutique. Our relaxed atmosphere is meant to give you the time and space to browse our lines, try pieces on, and make the perfect choice for you. Our fashion consultants love to interact and engage with all of our customers, making sure you find the right color, size, and style. You are why we love to come to work every day! It is the mission of Apricot Lane Boutique in Normal to offer each customer experience that will long be remembered.

We love seeing your friendly faces in our women’s clothing store, and we’ll make sure your experience is easy, friendly, and all about helping you find exactly what you want or need at the perfect price.


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